For leaders of teams who live on camera

Your team's webcam is on.Their engagement is off.

Most coaches fix what your people say. I am a live-event producer who coached every presenter, from rehearsal to the moment they went live, for some of the world's biggest companies. Now I bring that same eye to how your team comes across on screen.

Behind events for Nissan · IBM · Johnson & Johnson · GE Capital · Ford · Yum Brands

How do we score each team member?

Free metrics to measure improvement.

Presentation CoachRay Franklin

While your people are presenting, their audience is somewhere else.

88%

of business meetings are now virtual or hybrid

52%

of people admit to multitasking during them

$1.2T

lost every year to ineffective communication

Sources: Grammarly / Harris Poll · Doodle · Calendly · SAGE Journals. Full citations available on request.

The difference

It is a video call, not a phone call.Your webcam is on, so use it.

The moment the webcam turns on, your people are broadcasting. How they look and sound decides whether others lean in or quietly drift away. It is rarely the words. It is presence, and presence can be coached.

The eye contact challenge

Look them in the eye, even online.

The fastest fix on camera is also the most overlooked. Here is the path.

Before and after: looking down at a low webcam, versus looking straight into the camera — The problem → The goal

Current

Low Webcam

A low webcam makes you look down at the people you are talking to.

Low-cost option

A simple desk tripod

Under $50, and eye-level contact now reads as confidence and respect.

Best option

Hide the camera behind a screen

A second screen at eye level lets you read notes while you appear to look right at your audience.

Teleprompter with script, real eye contact

Bonus

Use it as a teleprompter

Script on screen, camera behind it. You stop choosing between your notes and real eye contact.

The standard

Master these five skills, and turn engagement back on.

Score your team on the five that matter, then fix what is missing.

Eye Contact

Lighting

Sound

Background

Gestures

"Ray's combined skills as a speech coach and audience advocate have helped us execute productive, interesting meetings from Dubai to Singapore. He helps novice speakers succeed, and elevates skilled presenters to the next level."

Greg Creed · Former CEO, Yum! Brands (Taco Bell, Pizza Hut, KFC)

"Ray has the ability to train speakers to perform at top-notch levels."

"Ray's coaching was instrumental in my TEDx selection and success."

The business case

Better presenters protect the bottom line

57%

Protect revenue

Companies that invest in communication training are more effective at sales. One in five leaders has already lost a deal to poor communication.

80%

Strengthen credibility

Presentations focused on measurable outcomes are far more likely to win approval and move stakeholders to act.

7.5h

Improve performance

Poor communication costs roughly seven and a half hours per employee, per week. Training closes that gap.

Sources: Grammarly / Harris Poll · SAGE Journals · Doodle. Full citations available on request.

Ray's standard of excellence

The Presentation Skills Certification

When a presenter masters all five elements of professional on-camera presence, Ray takes notice. This certification is rare, and it means something. It is his personal recognition that someone has reached the standard that separates good from exceptional.

The Modern Engagement Standard, by Ray Franklin

The first step

Where does your team stand?

You have seen what genuine engagement on camera really takes. The next question is simple: where does your team stand today?

The way to find out is a short assessment. You start with a cross-section of your people, scored against the five skills.

Ray walks you through the whole thing in a free 30-minute meeting. You also keep the book and the implementation plan, at no cost.

No pressure to go further. Just a clear look at where things stand.

Book the meeting

Worth thirty minutes to find out?